We begin by identifying and sizing a market opportunity. This is key in determining whether the problem is worth solving, and allows us to place our resources in those ideas with the biggest potential. We’ll position brand and product differentiators, and further perform market validation tactics to assess product-market fit.
We solution avenues for monetizing the identified market opportunity. This includes defining product features, customer segments, and operational costs. We’ll then develop the business models for sustainable, continuous growth.
Identifying founders with passion and the skillset to execute on the venture’s vision is key. Additionally, it is critical to secure the key capabilities in a founding team to bring a venture from ideation to MVP. The earlier founding members join a Harvest venture, the more ability they have to shape its future.
Harvest will support its early-stage companies with fundraising services to equip the founding team for those initial raises. We also assist with grant writing and government relations.
Canadian banks are antiquated due to lack of competition and outdated technology. We believe banking should be a great experience for customers and businesses alike. Harvest’s FinTech portfolio is aimed at setting a new standard for financial services in Canada.
The insurance space is held back with complex agreements, unclear premiums and cumbersome claims processes. We believe insurance doesn’t need to be difficult. Harvest’s InsurTech portfolio is aimed to provide smarter solutions and policies where Canadians come first.
The rental experience for Canadian tenants, landlords, and property managers has been the same for decades. It’s costly, time consuming, and simply inefficient. Harvest’s PropTech portfolio aims to build ventures which help solve these inefficiencies for good.
FintechElevating Innovation is a series where we explore market opportunities for technology disruption in Canada. At Harvest, we’re focused on co-building globally competitive companies from the Canadian Prairies in areas including FinTech, InsurTech and PropTech.
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Inside HarvestAs a founder, you do all the heavy lifting. You’re faced with critical decisions early on in the life of your company. But with the right set of skills, bright ideas and unshakeable dedication, you can establish an enterprise that becomes your legacy.
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FinTechWhen you think of AgTech, the first thing that probably comes to mind is unmanned farming equipment, IoT sensors, or robotics and drones for precision agriculture. Chances are FinTech isn’t on the list.
