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What to Include in Your Pitch Deck

Guide

Pitch Deck Playlist for Founders: Sharing Your Story from Seed to Series A and Beyond

You’re a founder who’s ready to get your hands dirty with building a game-changing MVP. But you can’t build your product and team without having the funds to back it up, and you can’t hire talent to bring your idea to life without some coin. So, what does an entrepreneur have to do to break this catch-22?

Cue the pitch deck, an essential fundraising tool every founder needs in their arsenal, whether you’re looking to raise $50,000 or $50 million. It’s probably the most important PowerPoint presentation you’ll ever create and rides on your powers of persuasion in 20 slides or less.

If you don’t already know, angel investors and venture capitalists rarely say yes. They listen to pitch decks all day long, and only about 1 in 200 of them get the green light. Luckily, you don’t need to look far to get some skin in the game and entice investors to bet on you.

Our resident experts at Harvest have assembled a pitch deck playlist for founders looking to ace their pitches at every round and avoid the pitfalls that those before them made.

We’ve done the legwork for you, vetting pitch deck do’s and don'ts to bring you an all-in-one guide that will help you navigate through the nuances between each funding round from pre-seed and seed through to Series A and beyond.

You’ll know what separates the good, the bad, and the venture-backable pitch decks when you’re through. Plus, we’ve thrown in extra tips on how to communicate with investors before and after the close, so you can blow their minds on all fronts.

Let’s dive in.

  1. The Basics
  • What exactly is a pitch deck? Here’s an infographic with pie slices to show you.
  • Why you need one (a pitch deck, not pie) and determining the right timing.
  • How startup funding rounds work. Serial entrepreneur Dan Martell explains, demystifies, and shares his 3-pronged approach to raising money.
  • The 10 slides you should always include in your deck
  • Guy Kawasaki on the 10/20/30 rule
  1. Getting Off the Ground: Pre-Seed
  1. Getting in the Game: Seed Round
  1. Series A
  1. Series B
  1. Series C, D, E & Beyond
  • What Series C+ is all about
  • How growth investing is different. Sonya Mann covers later-stage requirements and what you have to prove.
  • Scale-up lessons at Series C with Mathilde Colin, CEO of Front. She shares her pitch deck and investor feedback.
  • Beyond Meat’s biggest and happiest investors
  • Why you should exclude your exit strategy from your pitch deck. Silicon Valley pitch coach Haje Jan Kamps explains why it’s futile.

Now that you have the necessary tools to perfect your pitch to investors at every funding round, you can put your powers of persuasion to the test. Do your homework on the investors you plan to pitch, practice hooking their attention, and focus on delivering value.

Remember–investors are just people and they’ll want to know what’s in it for them. Some will be more drawn to crunching the numbers whereas others will make their decision based on your team, strategy, and overall gut feeling. To win over both, master telling a story that’s impossible to forget.

What to Include in Your Pitch Deck
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Back
What to Include in Your Pitch Deck

Pitch Deck Playlist for Founders: Sharing Your Story from Seed to Series A and Beyond

You’re a founder who’s ready to get your hands dirty with building a game-changing MVP. But you can’t build your product and team without having the funds to back it up, and you can’t hire talent to bring your idea to life without some coin. So, what does an entrepreneur have to do to break this catch-22?

Cue the pitch deck, an essential fundraising tool every founder needs in their arsenal, whether you’re looking to raise $50,000 or $50 million. It’s probably the most important PowerPoint presentation you’ll ever create and rides on your powers of persuasion in 20 slides or less.

If you don’t already know, angel investors and venture capitalists rarely say yes. They listen to pitch decks all day long, and only about 1 in 200 of them get the green light. Luckily, you don’t need to look far to get some skin in the game and entice investors to bet on you.

Our resident experts at Harvest have assembled a pitch deck playlist for founders looking to ace their pitches at every round and avoid the pitfalls that those before them made.

We’ve done the legwork for you, vetting pitch deck do’s and don'ts to bring you an all-in-one guide that will help you navigate through the nuances between each funding round from pre-seed and seed through to Series A and beyond.

You’ll know what separates the good, the bad, and the venture-backable pitch decks when you’re through. Plus, we’ve thrown in extra tips on how to communicate with investors before and after the close, so you can blow their minds on all fronts.

Let’s dive in.

  1. The Basics
  1. Getting Off the Ground: Pre-Seed
  1. Getting in the Game: Seed Round
  1. Series A
  1. Series B
  1. Series C, D, E & Beyond

Now that you have the necessary tools to perfect your pitch to investors at every funding round, you can put your powers of persuasion to the test. Do your homework on the investors you plan to pitch, practice hooking their attention, and focus on delivering value.

Remember–investors are just people and they’ll want to know what’s in it for them. Some will be more drawn to crunching the numbers whereas others will make their decision based on your team, strategy, and overall gut feeling. To win over both, master telling a story that’s impossible to forget.

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What to Include in Your Pitch Deck

Guide

Pitch Deck Playlist for Founders: Sharing Your Story from Seed to Series A and Beyond

You’re a founder who’s ready to get your hands dirty with building a game-changing MVP. But you can’t build your product and team without having the funds to back it up, and you can’t hire talent to bring your idea to life without some coin. So, what does an entrepreneur have to do to break this catch-22?

Cue the pitch deck, an essential fundraising tool every founder needs in their arsenal, whether you’re looking to raise $50,000 or $50 million. It’s probably the most important PowerPoint presentation you’ll ever create and rides on your powers of persuasion in 20 slides or less.

If you don’t already know, angel investors and venture capitalists rarely say yes. They listen to pitch decks all day long, and only about 1 in 200 of them get the green light. Luckily, you don’t need to look far to get some skin in the game and entice investors to bet on you.

Our resident experts at Harvest have assembled a pitch deck playlist for founders looking to ace their pitches at every round and avoid the pitfalls that those before them made.

We’ve done the legwork for you, vetting pitch deck do’s and don'ts to bring you an all-in-one guide that will help you navigate through the nuances between each funding round from pre-seed and seed through to Series A and beyond.

You’ll know what separates the good, the bad, and the venture-backable pitch decks when you’re through. Plus, we’ve thrown in extra tips on how to communicate with investors before and after the close, so you can blow their minds on all fronts.

Let’s dive in.

  1. The Basics
  • What exactly is a pitch deck? Here’s an infographic with pie slices to show you.
  • Why you need one (a pitch deck, not pie) and determining the right timing.
  • How startup funding rounds work. Serial entrepreneur Dan Martell explains, demystifies, and shares his 3-pronged approach to raising money.
  • The 10 slides you should always include in your deck
  • Guy Kawasaki on the 10/20/30 rule
  1. Getting Off the Ground: Pre-Seed
  1. Getting in the Game: Seed Round
  1. Series A
  1. Series B
  1. Series C, D, E & Beyond
  • What Series C+ is all about
  • How growth investing is different. Sonya Mann covers later-stage requirements and what you have to prove.
  • Scale-up lessons at Series C with Mathilde Colin, CEO of Front. She shares her pitch deck and investor feedback.
  • Beyond Meat’s biggest and happiest investors
  • Why you should exclude your exit strategy from your pitch deck. Silicon Valley pitch coach Haje Jan Kamps explains why it’s futile.

Now that you have the necessary tools to perfect your pitch to investors at every funding round, you can put your powers of persuasion to the test. Do your homework on the investors you plan to pitch, practice hooking their attention, and focus on delivering value.

Remember–investors are just people and they’ll want to know what’s in it for them. Some will be more drawn to crunching the numbers whereas others will make their decision based on your team, strategy, and overall gut feeling. To win over both, master telling a story that’s impossible to forget.

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